Menu holder

The task was to design and produce a Strongbow menu holder. We received a brand manual and input about the budget after which we first developed a couple of different concepts. The approved concept was inspired by a contrast Strongbow uses, warm and cold, therefore wood and metal. In order to achieve this effect we chose a base made out of massive wood, which has accentuated lines and is branded via hot stamping, and a sheet of aluminium on top. In the middle there are two full color printed, plastic elements in between which one places menus.